NutriBullet® Blender Goes Cordless for Smoothies on the Run

A new portable blender and a line of ready-to-blend superfood smoothies made for convenience


Capital Brands Distribution, the innovator behind the NutriBullet and Magic Bullet nutrient extractor franchises, has launched the NutriBullet® GO, a cordless blender designed for convenience and nutrition made easy.  

Made for the fast-moving health enthusiast, the NutriBullet® GO’s light weight, compact size and portability makes it a convenient companion. Whether you’re heading out to exercise, looking for a quick pick-me-up between meetings, or out on the road, with the NutriBullet® GO cordless blender, never miss out on a perfectly blended smoothie or protein shake.

“We are thrilled to announce the NutriBullet® GO and introduce this to our consumers that have been looking for a blender that supports their nonstop schedules” said Rich Krause, CEO of Capital Brands. “The NutriBullet® GO is a big step for us as we look to provide innovative appliances that make life easier in the consistently evolving health and nutrition industry.”

Designed with you in mind, the NutriBullet® GO is available in four distinct colors, including black, red, white, and silver. It boasts a 70-watt motor base and reaches a full charge in three hours, delivering up to 20 blending cycles. Durable, compact, and lightweight, it’s easy to transport. Its 13oz blending cups are the ideal size for personal smoothies, protein shakes, and come with a To Go Lid.

The NutriBullet® GO Cordless Blender will be available at $29.99.

And there’s more. NutriBullet Everyday Superfoods™ Ready-To-Blend Superfood Smoothies. These shelf-stable, ready-to-blend, single-serve packets can easily be added to any beverage of choice to maximize nutrient intake or enjoyed separately. NutriBullet’s Ready-To-Blend smoothies and the NutriBullet® GO are ready to go wherever you and your healthy lifestyle need to be.

Stacked with 3 to 5 servings of real fruits and vegetables and 15 grams of plant-based protein in each serving, these blends keep the day light with only 160 calories. They are gluten-free, vegan, non-GMO, and contain no artificial flavors, added sugar, or preservatives. NutriBullet’s Ready-To-Blend smoothies come five pouches-to-a-box and in five unique flavors, including Strawberry Banana, Blueberry Almond, Banana Mocha, Mango Pineapple, and Seven Berries. NutriBullet’s Ready-To-Blend Superfood Smoothies will be available at $24.99 for a display box of 5 pouches.

The NutriBullet® GO Cordless Blender and NutriBullet Everyday Superfoods™ Ready-To-Blend Superfood Smoothies will be available on and Amazon with several other retailer stores and websites to follow.